We put our clients' interests first.
Solid companies are typically characterised by having a founder who truly put some thought into the making of the company. As did our CEO, Otto Andersen, in 2004 when he wrote this manifesto, which is still our guide.
The philosophy behind Kraftvaerk has its roots in craftsmanship, passion and knowledge. We put our customers' interests first, and we maintain the knowledge and the skills required to proficiently create results for our customers. Our projects must be profitable for our customers and for us.
Our deliverables must possess a high utility value. We will not engage in more or less prestigious projects with diffuse focus and without visible value creation. We do not undertake projects to transcend artistic or scientific boundaries. We want to create long-term relationships with our customers, who must be able to see real value of working with us.
We combine creative urge with great craftsmanship, and we aspire to attract skilled individuals as developers and advisors. We do not want to isolate ourselves in a self-sufficient perception of our own ability, but forge connections between research, technology, design and craftsmanship. Our creations are clear-cut and concrete; design follows function. We merge business and technology into an entity, where function and user experience are part of an “overall solution", designed by professionals in collaboration across professional boundaries.
We are an apprenticeship, not just a consulting company. A melting pot where "masters" and "apprentices" work on an equal footing according to proper principles, values and guidelines.
We will strive for our deliverables to be characterized by simple and factual functionalism. Kraftvaerk wants to deliver quality to customers who demand quality. For our customers, it must be easy to become a customer with us, and it must be easy to be a customer with us.
Copenhagen, January 2004