Kraftvaerk – Your Trusted Optimizely Partner

Let's take your business to new heights and elevate your digital experience with our Optimizely Solutions.

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<h1>Kraftvaerk – Your Trusted <span class="text-athletic-green">Optimizely Partner</span></h1>
<p>Let's take your business to new heights and elevate your digital experience with our Optimizely Solutions.</p>

Why choose Kraftvaerk as your Optimizely Partner?

Kraftvaerk is a skilled and long-term Optimizely partner. We specialize in delivering outstanding digital solutions designed to optimize your digital presence.

Our partnership with Optimizely ensures that we provide specialized services that create business value, enhance customer experiences, and improve overall digital performance.

Deep knowledge and certified professionals

We work as OneCompany across borders and have deep knowledge about Optimizely as a platform. Our proactive and skilled team members consult and develop digital services. We have approximately 30 developers working on Optimizely related digital services daily. This includes our colleagues in different teams, both consulting and development.

Award winning partner

We have successfully worked closely with Optimizely for more than 10 years. During this time, we have developed Optimizely solutions for a diverse range of clients, delivering measurable results and award-winning solutions.

Awards & nominations:

  • Rising Star Solution Partner (Nordics) 2022
  • Partner of the Year (Finland) 2021
  • Innovator of the Year (Denmark) 2019
  • Nominated as Partner of the Year (Denmark) 2019


Comprehensive Services

'Optimizely One' for marketing and digital teams

We help you leverage Optimizely One efficiently and support your organization to choose the right combo from Optimizely’s product offering. Should you go for headless, SaaS or PaaS? And how about experimentation related services? Let’s build the roadmap together.

Upgrading or migrating legacy solutions

Are you lacking the latest features of your Optimizely solution? Is it time to upgrade to the latest version? Does your organization have an old Optimizely license with a separate hosting? Or are you interested in migrating to DXP?

Let’s talk! We take care of our clients and their digital services by upgrading them regularly. This lowers technical debt and security risks among other things. We have also done several successful migrations to DXP over the years.

Our Approach

At Kraftvaerk, we believe in a collaborative approach to ensure your digital strategy aligns perfectly with your business goals.

  • Discovery and Strategy

    We begin with a thorough analysis of your current digital presence and objectives. Our team creates world-class digital services and our UX and UI designers work closely with clients in different industries and across geographical borders. From day one we start building a joint roadmap for your digital journey.

  • Implementation

    Our team seamlessly integrates Optimizely into your existing systems, ensuring minimal disruption.

  • Ongoing improvements based on data

    We continuous monitor and optimize to keep your digital experience ahead of the curve and aligned with your business goal. Our proactive team brings you new ideas and insights about digital trends.

  • Support and Maintenance

    Ongoing support to ensure your platform runs smoothly and efficiently.

Benefits of Working with Kraftvaerk as your Optimizely Partner

  • Enhanced User Experience:

    We deliver personalised experiences that increase user engagement and satisfaction.

  • Data-Driven Insights:

    We utilize powerful analytics to gain insights and make informed decisions.

  • Scalability:

    We easily scale your digital solutions as your business grows.

Optimizely Cases – Successful Stories

Discover how we have helped global companies achieve remarkable results.



Design thinking, user journeys and personalized user flows. The expectations for the website design process were set high. And most importantly, achieved.



A new strong digital setup has modernised HAY's B2B processes and created a smoother purchasing process for their clients.


Ready to transform your digital experience?

Contact us today to schedule a consultation and see how Kraftvaerk can take your business to new heights with the Optimizely platform.

Reetta Peltonen

Engagement Director

Kraftvaerk is proud sponsor of Opticon 2024 in Stockholm

Opticon is Optimizely‘s yearly conference where all new within the world of Optimizely is presented followed by immersive sessions of inspiration, networking opportunities and cases from Optimizely clients are presented.

This year Kraftvaerk is proud sponsor of Opticon 2024 in Stockholm.


See you at Opticon?

Register here for free


Kraftvaerk is bronze sponsor for Opticon 2024


What is Optimizely?

Optimizely is a leading digital experience platform that enables businesses to optimise their websites and applications through digital experiences, personalisation, and efficient content management.

How can Optimizely help my business?

Implementing the Optimizely platform can help businesses increase engagement, improve conversion rates, and deliver personalised experiences to their customers.

Why do I need an Optimizely partner?

Choosing an Optimizely partner like Kraftvaerk you are provided with the expertise and support needed to fully leverage the Optimizely platform's capabilities, ensuring you achieve the best possible results.