How to win with digital customer experiences?

Join us November 29, 2022 @ 08.30-10.00 - Helsinki, Finland

Inspirational breakfast event with focus on digital customer experiences

Optimizely and Kraftvaerk invites you for an inspirational breakfast event where you'll hear about the latest trends within digital customer experiences and their vital role in the ever-changing market environment.

Through two professional speaks and an exciting case story provided by Suominen we will give your Tuesday morning an inspirational injection. See the full programme below. 



  • 08.30 - Registration and breakfast
  • 08.45 - Welcome / Reetta Peltonen, CEO for Kraftvaerk Finland
  • 08.50 - 'Keeping pace with the acceleration of digital transformation in B2B manufacturing and distribution' / Joey Moore, Asscociate Vice President, Product, Optimizely
  • 09.10 - 'How to balance Desirability, Feasibility and Viability when designing digital solutions' / Trine Jensen, Experience Design Director, Kraftvaerk
  • 09.30 - 'Suominen's view: Launching New Websites' / Emilia Peltola, Vice President, Corporate Communication, IR & Sustainability and Julia Koivulanaho, Manager, Communications
  • 10.00 - Thank you


Time and place:

Tuesday November 29, 2022

08.30-10.00 AM

Innovation Home, Kansakoulukatu 3, 00100 Helsinki Finland

Sign-up here

Any questions?

Reetta Peltonen

Engagement Director

+358 10 323 5951

Your digital business. Our competence.

The philosophy behind Kraftvaerk has its roots in craftsmanship, passion and know-how. We put our clients’ interests first, and we maintain the know-how and the skills required to create results for our clients. 

We recommend Optimizely for companies with large volumes of content across multiple brands, markets, languages etc. wanting to invest in a modern digital experience platform that combines commerce with content. 

In 2021 Kraftvaerk was selected as the winner in the “Partner of the Year” for Finland at the Optimizely 2021 Partner Awards!